ABOUT monsieur cocktail

Discover our story and how we aim to craft the best cocktail products in the world!

DISCOVER

monsieur cocktail

01

our story

Founded in 2015 by Patrice Plante, Monsieur Cocktail was born from a simple idea: bringing the cocktail world into people’s homes.
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Driven by a deep passion for food, drinks, and ingredient quality, Patrice quickly noticed a gap between the standards of the kitchen and those behind the bar.

Uninspired by artificial syrups and mass-produced bar mixes, he set out to create simple, natural, and genuine alternatives.
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Products made with real juice, no artificial flavours or preservatives, designed to make great cocktails effortless: every single time.

Today, Monsieur Cocktail syrups are part of life’s shared moments: neighbourhood BBQs, dinner parties, romantic evenings, and family getaways.

‍Cheers!

02

our Mission

Democratize the art of the cocktail, to help people connect and reconnect around a well-made drink.

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our VISION

We dream of a world less divided, a world where hope leads to humanity helping each other and connect more.

OUR VALUES

01

QUALITY

How to catalyze the taste of seasonal strawberries in a syrup? First of all, it is important to work with the fresh fruit. Sometimes the whole fruit is simply mashed to retain its ultimate flavor, as is the case with our raspberry and mango syrups. For other fruits and ginger, the fruit is first frozen, then pressed to extract a juice bursting with flavor.

But above all, to create the best syrup in the world, it is important not to take shortcuts. We brew and bottle by hand. We taste every small batch of 150L, ​​and we don't think like the modern industry that seeks to standardize everything. Sometimes the best syrup in the world tastes slightly different from batch to batch because the fruit was a little riper or a little sweeter. And it's perfect that way.

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CREATIVITY

We make sure what we do is fun and creative, because crafting a cocktail for ourselves or for a loved one is a pure act of creativity and generosity. We do not save lives, but we care, right?

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COMBAT AGAINST FOOD WASTE

We use berries from local producers when we can (cranberry, blueberry, sea buckthorn). If the fruit is too exotic to grow in Quebec, we promote the fight against food waste by giving a second life to unloved fruits.

OUR STORYLINE

2015

Our founder, Patrice, open a small cocktail shop in Quebec city. There, he took the time to listen carefully to customers and what they were looking for : a complex syrup/mix that will help them make fresh and professional cocktails effortlessly.

2016

Patrice found Monsieur Cocktail and produces his first syrup batches in his apartment.

2018

Monsieur Cocktail is finally democratizing cocktails with an introduction at Sobey's and the launch of the Unicorn Syrup line.

2019

Monsieur Cocktail launch a line of alcoholic RTD's in the Quebec market, the first ever RTD to be made entirely of freshly-pressed juices, like a well-crafted cocktail.

2020

Monsieur Cocktail helps companies give experiences to their employees by launching a concept of online cocktail courses / activities with special cocktail box kits.

2021

Monsieur Cocktail gives to different foundations to help the world dream again and reconnect (Make a Wish, Kystic Fibrosis, Breast Cancer and Jean Lapointe Foundation), more than 250 000$ over the years.

2023

The company launches a new brand of non-alcoholic spirits, NOA, that becomes its own entity.

Monsieur Cocktail reaches 1000 points of sale.

2024

The WAW brand is launched, using fresh juices, it helps make perfect cocktails with only 2 ingredients and always, the same recipe : 1 1/2 oz (45 ml) of base for 2 oz (60 ml) of mix.

2025

Monsieur Cocktail and WAW start conquering all of Canada with listings in BC, LCBO (Ontario) and across independent retail stores across the country.

2026

For our 10th year anniversary, we dream bigger and better! Are you ready?

EXPLORE

CRAFTED BY AN AWARD-WINNING BARTENDER

In 2015, Patrice Plante had one thing in mind when he founded Monsieur Cocktail: to create a syrup that would bring the cocktail world to your home.
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250 ml bottle of Monsieur Cocktail Ginger Syrup on a transparent background.

Ginger syrup

250 ml bottle of Monsieur Cocktail Red Unicorn Syrup on a transparent background.

Red unicorn syrup

500 ml bottle of WAW Espresso Martini Mix on a transparent background.

Espresso Martini Mix

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